Why the Best NY SEO Company is Still an Important Partner in Business

Over the past few years, there’s been a growing narrative about how SEO has become less relevant. As a consequence, many are saying that looking for the best SEO company in the field is pointless. However, there are still many reasons why the title of “Best SEO Company” is still desirable in today’s market.

Search traffic rocks. Despite changes to the algorithms of many popular search engines, the traffic coming from them is still significant. Even back in 2012, 44% of all online shopping traffic was already coming from search engines. In addition to that, 70% of online shoppers click on organic listings when looking for products. More importantly, SEO has been shown to produce more leads over PPC.

Even with casual figures like these, it’s pretty clear that NY SEO does still work. With all the changes to search engine algorithms, SEO techniques can still help a website achieve higher rankings and increased traffic. These are techniques that have been proven to work and have been continuously improved by the best SEO companies.

But what about SEO’s supposed randomness, isn’t PPC supposed to be a much more reliable traffic source?

In many ways, the above statement is true. PPC does offer more direct control over site traffic and rankings. Unlike SEO, increasing marketing spend on PPC can translate into higher rankings.


However, it is not true that SEO traffic is unreliable. SEO traffic is only unpredictable to those who know very little about SEO. Knowing how to manage and predict their traffic and bring in results is a mark of the best NY SEO company in business. Any company that has earned the title “Best SEO Company” should be able to give this level of service to its customers.

Another trait that is associated with being one of the best, if not the overall best SEO company, is the ability to adapt quickly. Today’s environment is one that changes very quickly. Search engines often change their algorithms and the SEO partner should be able to provide the right solutions at any time.  At the same time, the way people search can also change. Trends in popular culture can mean that certain keywords become more important than others in an instant.

That said, these changes might take time to fully make themselves felt. Small daily changes in search engine algorithm do not directly affect a websites performance. Bigger changes take time to implement and need thorough testing before deployment. These give enough time for NY SEO companies to “react.” Of course, the one that provides the best solution at the earliest time will get a bigger share of the customer pie.

The same is true with cultural trends. These don’t just change overnight. Rather, these changes are gradual and keywords can slowly and carefully be added in or phased out. This gradual, long term evolution is also important for any company that labels itself as the best in the NY SEO business.

One major criticism about SEO is that it takes time, much more time than PPC. However, the best company is able to turn these into their advantage. SEO offers the steadiest marketing opportunities once a website is already optimized. Once proper SEO has been done, a website can continue to keep pulling in traffic over a long period of time.

The final major criticism regarding SEO is that it’s too technical and that it requires too many changes to a website. This is one area, however, where the best company in the NY SEO business shines the most. The best optimization company will have a team that can provide the technical expertise and at the same time make its clients understand the technicalities of the job at hand. This makes the clients gain a full appreciation of how optimization can significantly contribute to their bottom line.

One of the best things about NY SEO is that they offer such a wide range of different SEO services and Internet Marketing services.

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There are several ways one simple lanyard can help businesses grow. Lanyards could even be just a simple string, not even an accessory, to some. But if one would take a closer look, he would learn that he has been underestimating the power of lanyards for too long.

First, it fulfils a company’s thirst for recognition.

In a particular event, say a fair, where companies flock and hope to share their success stories or cause to as many people as possible, a common sight would be employees giving out promotional materials such as leaflets, pins or badges, ballers or bracelets, etc.

lanyardsSay the audience would wear a company’s pin or read the leaflet during the event, what happens after? Do you think they’ll still use the pin every time they go out? Do you think they’ll be more than happy to share their leaflets to their friends, families, or officemates? This is where the great lanyard comes in. Lanyards could bear the name of the company, its logo, and even contact details.

If the creative department of a lanyard company did an absolutely outstanding job in designing the lanyards, the audience who would receive those during an event would definitely still wear them even after. Moreover, if the beautifully designed lanyard is equipped with a mobile holder and a key ring, they might not remove it anymore. So everywhere they go, they bear the name of the company. Imagine if more people from different areas would do this. The company’s advertisement then didn’t just end during the event.

Second, it provides security for a company’s employers.

What is one thing that is common to all employees of a company? Their Identification Cards (ID). Surely, before entering the building, this will help security guards identify if the person entering is really an employee. Of course, a lanyard is useful in making sure an employee’s ID is not misplaced.

But there is more to lanyards for employees than simply holding their ID’s. Why? ID’s are rather small. One would need to be at least three steps away from a person in order to accurately identify the logo written on an ID.

A lanyard that is customized specifically for the company then saves the day. Of course, this would not be enough to pass through the security guard, but using this, other employees inside or even at the compound, could easily identify from afar if another person, say someone from another department, is safe to talk to.

Besides actual security, lanyards also “secure” employees’ rights to brag about the company they are working for. If one works for a really big and prestigious company, he would have want other people to know about it but he it would appear awkward if he’d go about telling random people about it. An ID then would not be enough to serve this purpose. Because again, one person would not just go about showing everybody his ID. This is where the lanyard becomes handy. Lanyards could even be just a simple string but there different variety are given at wholesalelanyards

A lanyard, is then no longer just a simple tool for securing IDs, mobile phones and keys together, it is now a symbol of social status. Upon seeing a lanyard everybody knows is specially created for the employees of a grand company, the person’s accomplishment becomes obvious already. There’s no need to brag or to give lengthy explanations about one’s affiliation and accomplishment.

Hence, if employees are secured and they have a way of boosting their self-esteem through the lanyard, businesses would not fear the risk of losing their employees. In a way, these lanyards would even motivate them to go to work every day and do their jobs well.

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The Kinds of Golf Clubs

Discount golf clubs come in wide variations just like golf clubs that are sold in non-discounted price. Just because it says “discount” doesn’t mean it ranks low in quality and performance.

Here are the basic kinds of golf clubs to start with:


A putter is a kind of golf club that has two striking faces with a loft angled at no more than 10 degrees. A loft is basically the angle at the golf club made from the slant of the club’s vertical plane. Every golf club has a loft designed to lift the ball out of the ground. Putters are designed for low speed and short range hits and its materials and design are meant to deliver a smooth and bounce free stroke. They are used on the green (closely trimmed grass) to roll the golf ball directly into the hole.

Golf ClubsThe club head of a putter may be made from one material or it may have an insert. Putters have grid lines on the club head as a guide. Its shaft is the only type of golf club shaft allowed to have a bend. The putter’s shaft may be built at the center of the club to be aligned with the ball upon impact. Because putters are so crucial, it is available in every store offering quality discount golf clubs.


Wedges are golf clubs made from iron. They have the shortest shafts and the heaviest club heads. The primary purpose of wedges is to get the ball out of the hazard and into the green. The lofts for wedges are angled high. Depending on the surface it would work on, wedges are classified into lob wedge, approach or gap wedge, sand wedge and lob wedge. Discount golf clubs also offer these kinds of wedges.

Lob wedges have a loft around 60 degrees. They deliver a shot at a high angle. Sand wedges are designed to help the player roll and lift the ball from the sand. It has a loft of about 56 degrees and offers a 10-degree bounce. Typically golf clubs with higher lofts have shorter shafts but some sand wedges are built with longer shafts. The club head is heavy to help the wedge bury itself on the surface to lift the ball.

Hybrid ClubsGap wedges are the newest addition to golf clubs. Its purpose is to fill the gap of distance and loft between pitching and sand wedge. It has a loft around 52 degrees and offers a slight bounce. Some golfers find gap wedges unnecessary as its performance can be replaced by hitting ¾ pitching wedge shots. The pitching wedge has a loft around 48 degrees with very little bounce. It is suited for short distance shots and delivers high-accuracy shots. Pitching wedges are used on fairways and roughs.


Irons are specifically made if the golfer is less than 200 yards from the green. Irons are classified as numbers 3, 4, 5, 6, 7, 8 and 9 irons. The closer the golfer is to the green, the higher the number of the iron should be. Low numbered irons are harder to hit. The club heads and shafts of irons are smaller and shorter than the woods. Irons are available in muscle-back and cavity-back designs.


Hybrids are made from wood and metal. It is touted as a combination of fairway wood and long iron clubs. Hybrid clubs are the most liked club that some golfers even decided to replace 3 and 4 irons with them. The club head is relatively dense. Hybrids are popular and are also available as discount golf clubs.

Rockbottomgolf offers golf hybrid clubs and utility woods at discount prices from brand names such as TaylorMade, Callaway, Cleveland, Adams, Mizuno and Titleist.

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Tips on Making Custom Challenge Coins Special

The history of challenge coins started out during Ancient Rome, when the soldiers were rewarded with challenge coins as recognition for their bravery. Later on, the challenge coins appeared again during World War I, when a rich American lieutenant from a flying squadron distributed coins to all their unit members with bronze medallions on its emblem.

An unfortunate situation involving one of his young pilots from the squadron was captured when the Germans hit his plane. All of his identities were stripped off by the Germans to make sure that he will not escape except for his bronze medallion. The pilot was able to sneak out from his captors and landed in the French territory.

custom challenge coinsThe French thought that the American pilot is a traitor they have decided to execute him. But during the time of execution one of the French officers recognized the challenge coin and identified his squadron. Because of this he was freed and sent back to his squadron. From then on, these coins are considered to be a “lucky charm.” And because of this incident, officers obliged their members to wear or carry their challenge coins everywhere they go.

To make sure that each member of the unit will carry his challenge coin all the time, military officers made a challenge that requires showing his medallion and if one fails to show his coin he had to pay for drinks to the one who challenge him. On the other hand, if the one being challenged was able to show his coin, then the challenger will have to pay for the drinks. Bringing their challenge coins has made carrying these coins much easier.

Before the challenge coins, men in uniform used to bring ammunition to save their lives during the war. After the introduction of challenge coins, it replaced the ammunition as medallions are easy and light to carry and also safer. The challenge has made challenge coins more popular among military men.Today, challenge coins are more popular not only in the military but also among general public.

The custom challenge coins are used by sports clubs, Police department, the Fire Department, etc. These coins are given to their workers by companies as a token of appreciation for their service that the employees will treasure forever. Custom challenge coins are being used by businesses instead of business cards, having their logo or brand printed artistically on it. Men in uniform are very proud of their challenge coins given to them because of the great valor they have displayed and noble service. For military veterans these coins are great treasure.

Here are tips that will make your custom challenge coins precious:
Amazing Design

The first thing that people will notice to your coin is its art design. So it is important that your coin has the best designs. Discuss with your colleagues before ordering the challenge coin, and once you come up with a design, talk to the company’s designer and help them make the designs on paper. If you are all happy with the design drawn by the designer then you will surely get a special coin.

Unique Edge Design

Edge of the coins is an important option where you can display your creativity and can make your coin unique and special. You can choose from flat edge, rope-cut edge, or diamond-cut edge.

Metal Used

Most of the custom challenge coins are made of brass, but you can choose other metal. Most of the time, very precious coins used for special events are made of gold.


You can choose from the following custom challenge coins plating – high polished bronze, silver or gold, antique bronze, antique silver or antique gold or black nickel.


Enamel finishing is the most preferred type of finishing. There are two types of finishing, the hard and soft finishing. The most popular choice is the hard enamel as it provides a smoother look to your challenge coin.

To achieve the special challenge coins that you want, make sure that you choose the right provider.

Custom challenge coins 4 Less is your perfect solution! We can provide any style of custom coins you want, at unbeatable prices.

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How To Choose PCB Fabrication Company

When hiring the service of a contract manufacturing parting to perform the task of PCB fabrication, there are a number of factors that must be taken into consideration to be able to select the most suitable printed circuit board fabrication company. Here are five of these factors:

1. Do they have quality systems?

Pcb fabricationThe printed circuit board company must readily offer a quality system, such as ISO 9001:2008. This system is already the minimum certification that a company must have to be able to ensure their capacity to create a first-class product. In the event that the available quality system is different, make sure to examine whether the PCB company is certified by a licensed registrar at this present time. Finally, verify if the manufacturing company is willing to agree in investing more in order to be licensed to a quality system that is the same as the client. When they say yes to this, it only implies their determination and desire to have a long lasting business relationship.

2. Is the cost reasonable and within the budget?

Always request a detailed breakdown of the overall production cost. Take a look at the items that form part of the manufacturing costs. Take into consideration about the fact that the costs of labor also vary significantly from one company to another. Then, conduct a research with a goal of making comparison of each item in the breakdown. This will facilitate in figuring out whether the manufacturing costs of a company are in line with the industry average. It is important to obtain an accurate research and comparison of the detailed expenses and the overall price.

3. Are the workers certified and skilled?

In order to ensure that the PCB fabrication company is definitely able to accomplish the manufacturing process within the given time frame, the company would not only need equipment that is efficiently maintained. A team of qualified technicians is another equally important requirement. For this reason, remember to assess the training and certification records of the workers. Make it a point that they have actually attained the necessary technical qualifications to allow them to perform their tasks. There may also be employees that are not certified. To give them the benefit of the doubt and the chance of working despite their lack of certification, evaluate how they developed along the way.

4. Is their equipment new, durable and properly maintained?

The efficiency and durability of the equipment being used by the contract company in the PCB fabrication process is essential to their capability of properly completing the requirements stated in the contract. Does the company make use of a new or second hand equipment? Is the equipment, even up to date with the latest innovations? Are the reflow ovens, wave soldering tools and other machines adequately maintained? Checking their maintenance records can help the customers have an idea about the sincerity of the PCB company to supply the best quality.

5. Is their procurement department highly dependable and sufficiently knowledgeable?

Conduct an evaluation of the procurement department of the PCB fabrication company. Does the company maintain an acceptable internal inventory? Does the department purchase supplies from international or from local vendors? Do they keep a tight business relationship with the merchants that they are given special discounts easily? How does the department approach situations wherein the parts are outdated or rare? Are the procurement department employee equipped with adequate skills and knowledge in finding alternate options for these rare or outdated parts? Can they able understand drawings clearly enough to be able to build a list of materials with little guidance?

Mechanical Pcb fabrication comprises of numerous strides which take after the strict conventions set by the IPC in connection to get together, plan, and quality control.

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Beat the Heat with Outdoor Misters

draftingThe summer heat is hard to beat; we all know that. The difficulties might just lead to worse things counting dehydration and all other heat-related disorders. Add to that, there can also be a problem while you are doing your regular household chores on a summer day most especially those that are done outdoors.

You may fret too much about how you can really attend to that usual outdoor task. However, you should consider the great things that this life has to offer. Yes, you have a solution to your problem with outdoor heat and that is with the help of outdoor misters.

Outdoor Misters – What are They?

These products help you beat the heat outdoors – whether you have to do those usual backyard chores or you need to set-up a pool party for the summer. Also known as patio mister systems, these add a great source of ‘refreshment’ during those times when you can barely stand the scorching heat of the sun.

These items have special features in that they deliver cooler outdoor air through the help of the mist coming out from them. The mist will help decrease air temperature outdoors. It does that by generating what is called the fine water mist.

Outdoor Misters – How are they Installed?

chilly If you want these products to totally help you with your outdoor activities, you need to know more about how they should be installed. These are best accompanied by water pipes that need to be installed in the area where cooling is needed. Take note though that the pipes should be installed at a height above the user’s head. From there, you simply have to turn on the water gauge where the pipes and the mister are connected. You will notice then that fine mist comes out of the nozzles specifically when high pressure is applied.

How to Run these Misters?

If you want to run these misting systems effectively, you have two choices. The first one has been mentioned above, that is, installing water pipes overhead around the perimeter of the area that needs calling. The water pipes we refer to in here are new water pipes and not the existing ones. This then leads us to the second choice, that is, by means of using the water pressure that comes out from the existing water pipes you have at home.

The second choice gives you the option to add a pump to make the outdoor mister work. This is necessary when you want to add more pressure to the entire system just to make the air around you cooler. The concept behind why you need to add more pressure to the water is that if you do so, the misting spray becomes finer thus making the air cooler. Be ready to invest some amount of cash though if you choose this option.

How do they Work?

The mister works right after the nozzles or the bulb of the water pipes is turned on. Notice that the air becomes cooler because the water evaporation from the pipes reduces the temperature in the area where the product is installed.

Misters do work for your favor especially if you are planning to conduct some outdoor activities during summer. Make sure though that you learn how to use the system to your advantage. It would help if you read tips on how to clean them. There are specific guides and topics that will teach you how to unclog the pipes to keep them working. Also, you should remember to purchase a high-quality pump that will support the outdoor misting system. That way, you will enjoy this investment for more years than you expect.

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